Generating information    |    Processing information    |    Integrating information

 
 
Generating marketing information

Conduct quantitative or qualitative market studies with primary or secondary data.

Our services:

  • Market segmentation
  • Evaluation of the market potential for a product or service
  • Brand recognition and positioning
  • Competitive analysis
  • Corporate image evaluation
  • Mix-marketing optimization for retailers
  • Evaluation of client satisfaction
  • Evaluation of the efficiency of communication activities
  • Distribution analysis


  • Our main tools:

  • Market surveys
  • Telephone surveys
  • Online surveys
  • Focus groups
  • In-depth interviews
  • Audit at the place of purchase
  • Research of secondary data
  • Traffic data measurement
  • Competitive intelligence


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